Wealth Index
The wealth index reflects the overall economic prosperity and financial well-being of a state's residents based on income levels, employment rates, and income inequality metrics.
Wealthiest and Least Wealthy Counties in Wisconsin
- Waukesha County (121% of U.S. avg)
- Ozaukee County (121% of U.S. avg)
- St. Croix County (121% of U.S. avg)
- Menominee County (78% of U.S. avg)
- Adams County (89% of U.S. avg)
- Ashland County (89% of U.S. avg)
Ranked by the Map AI Wealth Index, which combines income, employment, and income inequality metrics.
Income Statistics Overview
| Metric | Wisconsin | US Average |
|---|---|---|
| Median Household Income | $75,766 | $78,145 |
| Median Personal Income | $60,217 | $61,726 |
| Average income growth | 4.7% | 5.1% |
| Six-Figure Earners | 10.6% | 13.2% |
The median household income in Wisconsin is about 3% lower than in US. Income has been growing slower in Wisconsin (4.7%/yr) than in US (5.1%/yr).
About 11% of adults in Wisconsin earn six figures ($100,000 or more) a year, lower than the US average of 13%.
Median Household Income 2009–2023 Trend
Median Household Income Over Time
Median household income in Wisconsin grew by 46.6% from 2009 to 2023, reaching $75,766 in 2023. That's an average of about 4.7% per year.
Economic Inequality in Wisconsin | Gender Pay Gap | Gini Coefficient
| Metric | Wisconsin | US Average |
|---|---|---|
| Gini Coefficient | 0.516 | 0.570 |
| Male Median Income | $65,881 | $67,746 |
| Female Median Income | $53,174 | $54,793 |
| Gender Pay Gap | 19.3% | 19.1% |
The Gini coefficient measures how evenly income is shared between richer and poorer households, from 0 (everyone earns the same) to 1 (one household earns nearly everything). The lower the number, the more equally income is distributed. In Wisconsin, it is 0.516, lower than US's 0.570, so income is more evenly distributed here than there.
Men's income is about 24% more than women's income in Wisconsin. Over a 35-year career, a 24% wage gap accumulates to roughly $444,745 in unearned income for female workers in the area.
Income by Sex Over Time
Since 2009, the income gap between men and women in Wisconsin has narrowed from about 26% to 19% in 2023. In dollar terms, the gap has widened by $777 since 2009.
Employment
| Metric | Wisconsin | US Average |
|---|---|---|
| Unemployment Rate | 3.3% | 5.2% |
| Working from Home | 11.6% | 13.4% |
| Commute time (minutes) | 18 | 22 |
Approximately 102,642 people are unemployed in Wisconsin.
The average commute time in Wisconsin is 18 minutes, shorter than the 22 minutes in US.
Unemployment Rate Over Time
Since 2011, the unemployment rate in Wisconsin has fallen from 7.1% to 3.3% in 2023.
Conclusion
Considering all these factors, Wisconsin has an overall wealth index grade of B, making it somewhat better than the country as a whole.
Frequently Asked Questions
Common questions about income and wealth in Wisconsin.
How Rich Is Wisconsin?
Wisconsin has a wealth index grade of B. The wealth index grades areas from A+ (best) to F- by combining income levels, employment rates, and income inequality; a B grade means residents are quite well off compared to the U.S. average. The median household income is $75,766, about 3% lower than the US average of $78,145.
What is the current median household income in Wisconsin?
As of 2023, the median household income in Wisconsin is $75,766.
What was the median household income in Wisconsin in 2023?
In 2023, the median household income in Wisconsin was $75,766.
What was the median household income in Wisconsin in 2020?
In 2020, the median household income in Wisconsin was $63,594.
What is the Gini coefficient in Wisconsin?
The Gini coefficient in Wisconsin is 0.516. It measures income inequality on a scale from 0 (everyone earns the same) to 1 (one household earns everything). That is lower than the US average of 0.570, so income is distributed more equally than in the country overall.
How has the income gap between men and women changed in Wisconsin?
Since 2009, the income gap between men and women in Wisconsin has narrowed from about 26% to 19% in 2023. In dollar terms, the gap has widened by $777 since 2009.