Wealth Index

The wealth index reflects the overall economic prosperity and financial well-being of a county's residents based on income levels, employment rates, and income inequality metrics.

C
B

Income Statistics Overview

See income data visualized

Metric Rock County Wisconsin Avg US Average
Median Household Income $74,431 $75,766 $78,145
Median Personal Income $56,069 $60,217 $61,726
Average income growth 5.6% 4.7% 5.1%
Six-Figure Earners 8.1% 10.6% 13.2%

The median household income in Rock County is about 2% lower than in Wisconsin. Income has been growing faster in Rock County (5.6%/yr) than in Wisconsin (4.7%/yr).

About 8% of adults in Rock County earn six figures ($100,000 or more) a year, lower than the Wisconsin average of 11%.

Median Household Income 2009–2023 Trend

Median Household Income Over Time

Rock County
United States

Median household income in Rock County, Wisconsin grew by 49.2% from 2009 to 2023, reaching $74,431 in 2023. That's an average of about 5.6% per year.

Year Rock County United States

Economic Inequality in Rock County | Gender Pay Gap | Gini Coefficient

Metric Rock County Wisconsin Avg US Average
Gini Coefficient 0.499 0.516 0.570
Male Median Income $60,805 $65,881 $67,746
Female Median Income $50,732 $53,174 $54,793
Gender Pay Gap 16.6% 19.3% 19.1%

The Gini coefficient measures how evenly income is shared between richer and poorer households, from 0 (everyone earns the same) to 1 (one household earns nearly everything). The lower the number, the more equally income is distributed. In Rock County, it is 0.499, lower than Wisconsin's 0.516, so income is more evenly distributed here than there, and lower than the US's 0.570, so income is more evenly distributed here than there.

Men's income is about 20% more than women's income in Rock County, Wisconsin. Over a 35-year career, a 20% wage gap accumulates to roughly $352,555 in unearned income for female workers in the area.

Income by Sex Over Time

Male
Female

Since 2009, the income gap between men and women in Rock County, Wisconsin has narrowed from about 27% to 17% in 2023. In dollar terms, the gap has narrowed by $2,606 since 2009.

Year Male Income Female Income Gap %

Employment

Metric Rock County Wisconsin Avg US Average
Unemployment Rate 3.9% 3.3% 5.2%
Working from Home 8.2% 11.6% 13.4%
Commute time (minutes) 20 18 22

Approximately 3,382 people are unemployed in Rock County, Wisconsin.

The average commute time in Rock County is 20 minutes, longer than the 18 minutes in Wisconsin.

Unemployment Rate Over Time

Rock County
United States

Since 2011, the unemployment rate in Rock County, Wisconsin has fallen from 9.5% to 3.9% in 2023.

Year Rock County United States

Conclusion

Considering all these factors, Rock County, Wisconsin has an overall wealth index grade of C, making it about on par with Wisconsin, and about on par with the country as a whole.

Frequently Asked Questions

Common questions about income and wealth in Rock County, Wisconsin.

How Rich Is Rock County, Wisconsin?

Rock County has a wealth index grade of C. The wealth index grades areas from A+ (best) to F- by combining income levels, employment rates, and income inequality; a C grade means residents are close to the U.S. average. The median household income is $74,431, about 2% lower than the Wisconsin average of $75,766.

What is the current median household income in Rock County, Wisconsin?

As of 2023, the median household income in Rock County, Wisconsin is $74,431.

What was the median household income in Rock County in 2023?

In 2023, the median household income in Rock County, Wisconsin was $74,431.

What was the median household income in Rock County in 2020?

In 2020, the median household income in Rock County, Wisconsin was $59,583.

What is the Gini coefficient in Rock County, Wisconsin?

The Gini coefficient in Rock County is 0.499. It measures income inequality on a scale from 0 (everyone earns the same) to 1 (one household earns everything). That is lower than the US average of 0.570, so income is distributed more equally than in the country overall.

How has the income gap between men and women changed in Rock County, Wisconsin?

Since 2009, the income gap between men and women in Rock County, Wisconsin has narrowed from about 27% to 17% in 2023. In dollar terms, the gap has narrowed by $2,606 since 2009.