St. Croix County, Wisconsin Income Statistics

St. Croix County Wealth Score

The wealth index reflects the overall economic prosperity and financial well-being of a county's residents based on income levels, employment rates, and income inequality metrics.

  • A
    St. Croix County Above average
    Among the top 3 wealthiest counties in Wisconsin

Source: Map AI Methodology

St. Croix County
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Wealth grade

Income Statistics Overview

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Metric St. Croix County Wisconsin Avg US Average
Median Household Income $103,525 $77,698 $80,455
Median Personal Income $67,565 $59,261 $60,758
Average Yearly Income Growth 4.3% 4.4% 4.8%
Six-Figure Earners 17.5% 11.4% 13.9%
$200k+ Households 15.4% 9.2% 13.2%

The median household income in St. Croix County is about 33% higher than in Wisconsin. Income has been growing slower in St. Croix County (4.3%/yr) than in Wisconsin (4.4%/yr).

About 17% of adults in St. Croix County earn six figures ($100,000 or more) a year, higher than the Wisconsin average of 11%.

Median Household Income 2009–2024 Trend

Median Household Income Over Time

St. Croix County
United States

Median household income in St. Croix County, Wisconsin grew by 52.5% from 2009 to 2024, reaching $103,525 in 2024. That's an average of about 4.3% per year.

Year St. Croix County United States

Income Inequality and the Gender Pay Gap in St. Croix County

Metric St. Croix County Wisconsin Avg US Average
Gini Coefficient 0.494 0.503 0.552
Male Median Income $80,901 $67,892 $69,667
Female Median Income $63,670 $54,788 $56,850
Gender Pay Gap 21.3% 19.3% 18.4%

The Gini coefficient measures how evenly income is shared between richer and poorer households, from 0 (everyone earns the same) to 1 (one household earns nearly everything). The lower the number, the more equally income is distributed. In St. Croix County, it is 0.494, lower than Wisconsin's 0.503, so income is more evenly distributed here than there, and lower than the US's 0.552, so income is more evenly distributed here than there.

Men's income is about 27% more than women's income in St. Croix County, Wisconsin. Over a 35-year career, a 27% wage gap accumulates to roughly $603,085 in unearned income for female workers in the area.

Income by Sex Over Time

Male
Female

Since 2009, the income gap between men and women in St. Croix County, Wisconsin has narrowed from about 24% to 21% in 2024. Over that period the gap was widest at 26% in 2018, and was narrowest at 19% in 2023. In dollar terms, the gap has widened by $4,022 since 2009.

Year Male Income Female Income Gap %

Employment

Metric St. Croix County Wisconsin Avg US Average
Unemployment Rate 2.6% 3.2% 5.2%
Working from Home 16.5% 13.1% 15.0%
Commute time (minutes) 25 18 22

Approximately 1,348 people are unemployed in St. Croix County, Wisconsin.

The average commute time in St. Croix County is 25 minutes, longer than the 18 minutes in Wisconsin.

Unemployment Rate Over Time

St. Croix County
United States

Since 2011, the unemployment rate in St. Croix County, Wisconsin has fallen from 6.5% to 2.6% in 2024. Over that period the rate peaked at 6.8% in 2013 and fell as low as 2.0% in 2023.

Year St. Croix County United States

St. Croix County, WI Wealth Compared With Nearby Counties

St. Croix County, WI is the 2nd largest of the 6 counties compared here, 96,041 residents against a local median of 45,527. Where St. Croix County, WI breaks from the counties next to it is median household income, sitting 34% above the local median of $77,091 at $103,525. That is the better end of the local range on this measure.

Unemployment tells the same story from another angle: 2.6% against a local median of 3.4%, 24% below it. Every measure here with a clear better direction points the same way, so St. Croix County, WI is not trading one advantage for another, it reads stronger than its neighbours across the board. The counties themselves spread $40,730 on median household income, so St. Croix County, WI sits at one end of an already wide local range rather than apart from it. St. Croix County, WI has the 2nd highest median household income of the 6 areas compared here.

Area Population Median household income Income growthAverage yearly change in median household income since 2016. Each year is measured in its own dollars, so this is growth before inflation. Unemployment Income inequalityGini coefficient: 0 would mean every household earns the same, 1 that a single household earns everything. The lower the number, the more equally income is shared here.
St. Croix County, WI 96,041 $103,525 #2/6 4.3%/yr #5/6 2.6% #1/6 0.494 #3/6
Pierce County, WI 42,584 $93,522 4.7%/yr 3.2% 0.511
Polk County, WI 45,555 $77,091 5.0%/yr 3.4% 0.481
Washington County, MN 276,224 $115,522 3.7%/yr 3.4% 0.499
Dunn County, WI 45,527 $74,793 4.7%/yr 4.4% 0.510
Pepin County, WI 7,431 $75,426 5.0%/yr 3.1% 0.466

Conclusion

Considering all these factors, St. Croix County, Wisconsin has an overall wealth index grade of A, making it somewhat better than Wisconsin, and notably better than the country as a whole.

Frequently Asked Questions

Common questions about income and wealth in St. Croix County, Wisconsin.

How Rich Is St. Croix County, Wisconsin?

St. Croix County has a wealth index grade of A. The wealth index grades areas from A+ (best) to F- by combining income levels, employment rates, and income inequality; an A grade means residents are much better off than the U.S. average. The median household income is $103,525, about 33% higher than the Wisconsin average of $77,698.

How fast is household income rising in St. Croix County, Wisconsin?

Between 2009 and 2024, the median household income in St. Croix County, Wisconsin rose 53%, from $67,883 to $103,525. Over the same years, income here outpaced Wisconsin as a whole: +53% against +50%.

What was the median household income in St. Croix County in 2023?

In 2023, the median household income in St. Croix County, Wisconsin was $102,703, up 4% from $98,463 in 2022. The Wisconsin median that year was $75,781.

What was the median household income in St. Croix County in 2020?

In 2020, the median household income in St. Croix County, Wisconsin was $85,545. By 2024 it had risen 21% to $103,525.

Is St. Croix County, Wisconsin a high-income area?

Yes. 17% of adults in St. Croix County, Wisconsin earn $100,000 or more a year (about 1 in 6), against 11% (about 1 in 9) in Wisconsin. 15% of households have a combined income of $200,000 or more, compared with 9% in Wisconsin.

What is the Gini coefficient in St. Croix County, Wisconsin?

The Gini coefficient in St. Croix County is 0.494. It measures income inequality on a scale from 0 (everyone earns the same) to 1 (one household earns everything). That is lower than the US average of 0.552, so income is distributed more equally than in the country overall.

How has the income gap between men and women changed in St. Croix County, Wisconsin?

Since 2009, the income gap between men and women in St. Croix County, Wisconsin has narrowed from about 24% to 21% in 2024. Over that period the gap was widest at 26% in 2018, and was narrowest at 19% in 2023. In dollar terms, the gap has widened by $4,022 since 2009.

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