Oconto County, Wisconsin Income Statistics
Oconto County Wealth Score
The wealth index reflects the overall economic prosperity and financial well-being of a county's residents based on income levels, employment rates, and income inequality metrics.
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B
Oconto County Around averageWealthier than 79% of counties in Wisconsin
Source: Map AI Methodology
Income Statistics Overview
| Metric | Oconto County | Wisconsin Avg | US Average |
|---|---|---|---|
| Median Household Income | $75,060 | $77,698 | $80,455 |
| Median Personal Income | $55,855 | $59,261 | $60,758 |
| Average Yearly Income Growth | 4.2% | 4.4% | 4.8% |
| Six-Figure Earners | 8.2% | 11.4% | 13.9% |
| $200k+ Households | 6.8% | 9.2% | 13.2% |
The median household income in Oconto County is about 3% lower than in Wisconsin. Income has been growing slower in Oconto County (4.2%/yr) than in Wisconsin (4.4%/yr).
About 8% of adults in Oconto County earn six figures ($100,000 or more) a year, lower than the Wisconsin average of 11%.
Median Household Income 2009–2024 Trend
Median Household Income Over Time
Median household income in Oconto County, Wisconsin grew by 55.6% from 2009 to 2024, reaching $75,060 in 2024. That's an average of about 4.2% per year.
Income Inequality and the Gender Pay Gap in Oconto County
| Metric | Oconto County | Wisconsin Avg | US Average |
|---|---|---|---|
| Gini Coefficient | 0.474 | 0.503 | 0.552 |
| Male Median Income | $67,479 | $67,892 | $69,667 |
| Female Median Income | $51,950 | $54,788 | $56,850 |
| Gender Pay Gap | 23.0% | 19.3% | 18.4% |
The Gini coefficient measures how evenly income is shared between richer and poorer households, from 0 (everyone earns the same) to 1 (one household earns nearly everything). The lower the number, the more equally income is distributed. In Oconto County, it is 0.474, lower than Wisconsin's 0.503, so income is more evenly distributed here than there, and lower than the US's 0.552, so income is more evenly distributed here than there.
Men's income is about 30% more than women's income in Oconto County, Wisconsin. Over a 35-year career, a 30% wage gap accumulates to roughly $543,515 in unearned income for female workers in the area.
Income by Sex Over Time
Since 2009, the income gap between men and women in Oconto County, Wisconsin has narrowed from about 25% to 23% in 2024. Over that period the gap was widest at 25% in 2021, and was narrowest at 22% in 2019. In dollar terms, the gap has widened by $4,946 since 2009.
Employment
| Metric | Oconto County | Wisconsin Avg | US Average |
|---|---|---|---|
| Unemployment Rate | 2.0% | 3.2% | 5.2% |
| Working from Home | 12.5% | 13.1% | 15.0% |
| Commute time (minutes) | 26 | 18 | 22 |
Approximately 398 people are unemployed in Oconto County, Wisconsin.
The average commute time in Oconto County is 26 minutes, longer than the 18 minutes in Wisconsin.
Unemployment Rate Over Time
Since 2011, the unemployment rate in Oconto County, Wisconsin has fallen from 7.1% to 2.0% in 2024. Over that period the rate peaked at 7.7% in 2013.
Oconto County, WI Wealth Compared With Nearby Counties
Oconto County, WI is typical in size for this group, 39,589 residents against a local median of 42,046, so the measures below are close to a like for like comparison. Where Oconto County, WI breaks from the counties next to it is unemployment, sitting 27% below the local median of 2.7% at 2.0%. That is the better end of the local range on this measure.
The counties themselves spread 7.4% on unemployment, so Oconto County, WI sits at one end of an already wide local range rather than apart from it. Oconto County, WI has the lowest unemployment of the 6 areas compared here.
| Area | Population | Median household income | Income growthAverage yearly change in median household income since 2016. Each year is measured in its own dollars, so this is growth before inflation. | Unemployment | Income inequalityGini coefficient: 0 would mean every household earns the same, 1 that a single household earns everything. The lower the number, the more equally income is shared here. |
|---|---|---|---|---|---|
| Oconto County, WI | 39,589 | $75,060 #3/6 | 4.2%/yr #5/6 | 2.0% #1/6 | 0.474 #1/6 |
| Marinette County, WI | 42,046 | $64,295 | 4.8%/yr | 3.4% | 0.487 |
| Menominee County, WI | 4,252 | $64,606 | 7.8%/yr | 10.0% | 0.537 |
| Brown County, WI | 270,600 | $80,359 | 4.9%/yr | 2.6% | 0.492 |
| Shawano County, WI | 41,039 | $67,359 | 4.2%/yr | 2.6% | 0.478 |
| Outagamie County, WI | 192,703 | $86,693 | 4.8%/yr | 2.7% | 0.485 |
Conclusion
Considering all these factors, Oconto County, Wisconsin has an overall wealth index grade of B, making it somewhat better than Wisconsin, and somewhat better than the country as a whole.
Frequently Asked Questions
Common questions about income and wealth in Oconto County, Wisconsin.
How Wealthy Is Oconto County, Wisconsin?
Oconto County has a wealth index grade of B. The wealth index grades areas from A+ (best) to F- by combining income levels, employment rates, and income inequality; a B grade means residents are quite well off compared to the U.S. average. The median household income is $75,060, about 3% lower than the Wisconsin average of $77,698.
How has median household income changed in Oconto County, Wisconsin?
Between 2009 and 2024, the median household income in Oconto County, Wisconsin rose 56%, from $48,237 to $75,060. Over the same years, income here outpaced Wisconsin as a whole: +56% against +50%.
What was the median household income in Oconto County in 2023?
In 2023, the median household income in Oconto County, Wisconsin was $76,011, up 4% from $73,239 in 2022. The Wisconsin median that year was $75,781.
What was the median household income in Oconto County in 2020?
In 2020, the median household income in Oconto County, Wisconsin was $64,544. By 2024 it had risen 16% to $75,060.
Is unemployment high in Oconto County, Wisconsin?
Unemployment in Oconto County, Wisconsin is only 2.0%, well below the Wisconsin rate of 3.2%, a sign of a tight labor market where employers compete for workers.
What is the Gini coefficient in Oconto County, Wisconsin?
The Gini coefficient in Oconto County is 0.474. It measures income inequality on a scale from 0 (everyone earns the same) to 1 (one household earns everything). That is lower than the US average of 0.552, so income is distributed more equally than in the country overall.
How has the income gap between men and women changed in Oconto County, Wisconsin?
Since 2009, the income gap between men and women in Oconto County, Wisconsin has narrowed from about 25% to 23% in 2024. Over that period the gap was widest at 25% in 2021, and was narrowest at 22% in 2019. In dollar terms, the gap has widened by $4,946 since 2009.
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