Shawano County, Wisconsin Income Statistics
Shawano County Wealth Score
The wealth index reflects the overall economic prosperity and financial well-being of a county's residents based on income levels, employment rates, and income inequality metrics.
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C
Shawano County Below average
Source: Map AI Methodology
Income Statistics Overview
| Metric | Shawano County | Wisconsin Avg | US Average |
|---|---|---|---|
| Median Household Income | $67,359 | $77,698 | $80,455 |
| Median Personal Income | $51,592 | $59,261 | $60,758 |
| Average Yearly Income Growth | 4.2% | 4.4% | 4.8% |
| Six-Figure Earners | 6.1% | 11.4% | 13.9% |
| $200k+ Households | 4.9% | 9.2% | 13.2% |
The median household income in Shawano County is about 13% lower than in Wisconsin. Income has been growing slower in Shawano County (4.2%/yr) than in Wisconsin (4.4%/yr).
About 6% of adults in Shawano County earn six figures ($100,000 or more) a year, lower than the Wisconsin average of 11%.
Median Household Income 2009–2024 Trend
Median Household Income Over Time
Median household income in Shawano County, Wisconsin grew by 48.4% from 2009 to 2024, reaching $67,359 in 2024. That's an average of about 4.2% per year.
Income Inequality and the Gender Pay Gap in Shawano County
| Metric | Shawano County | Wisconsin Avg | US Average |
|---|---|---|---|
| Gini Coefficient | 0.478 | 0.503 | 0.552 |
| Male Median Income | $60,480 | $67,892 | $69,667 |
| Female Median Income | $47,698 | $54,788 | $56,850 |
| Gender Pay Gap | 21.1% | 19.3% | 18.4% |
The Gini coefficient measures how evenly income is shared between richer and poorer households, from 0 (everyone earns the same) to 1 (one household earns nearly everything). The lower the number, the more equally income is distributed. In Shawano County, it is 0.478, lower than Wisconsin's 0.503, so income is more evenly distributed here than there, and lower than the US's 0.552, so income is more evenly distributed here than there.
Men's income is about 27% more than women's income in Shawano County, Wisconsin. Over a 35-year career, a 27% wage gap accumulates to roughly $447,370 in unearned income for female workers in the area.
Income by Sex Over Time
Since 2009, the income gap between men and women in Shawano County, Wisconsin has narrowed from about 28% to 21% in 2024. In dollar terms, the gap has widened by $1,336 since 2009.
Employment
| Metric | Shawano County | Wisconsin Avg | US Average |
|---|---|---|---|
| Unemployment Rate | 2.6% | 3.2% | 5.2% |
| Working from Home | 9.3% | 13.1% | 15.0% |
| Commute time (minutes) | 18 | 18 | 22 |
Approximately 521 people are unemployed in Shawano County, Wisconsin.
The average commute time in Shawano County is 18 minutes, about the same as in Wisconsin.
Unemployment Rate Over Time
Since 2011, the unemployment rate in Shawano County, Wisconsin has fallen from 8.0% to 2.6% in 2024. Over that period the rate fell as low as 2.5% in 2018.
Shawano County, WI Wealth Compared With Nearby Counties
Shawano County, WI is typical in size for this group, 41,039 residents against a local median of 39,589, so the measures below are close to a like for like comparison. There is no headline here. Every measure below sits within 15% of the median across the nearest counties, which makes Shawano County, WI an unremarkable member of its own neighbourhood rather than an outlier in it.
The largest of those small differences is median household income, 8% below the local median at $67,359 against $73,318. Shawano County, WI has the 4th highest median household income of the 6 areas compared here.
| Area | Population | Median household income | Income growthAverage yearly change in median household income since 2016. Each year is measured in its own dollars, so this is growth before inflation. | Unemployment | Income inequalityGini coefficient: 0 would mean every household earns the same, 1 that a single household earns everything. The lower the number, the more equally income is shared here. |
|---|---|---|---|---|---|
| Shawano County, WI | 41,039 | $67,359 #4/6 | 4.2%/yr #5/6 | 2.6% #2/6 | 0.478 #3/6 |
| Menominee County, WI | 4,252 | $64,606 | 7.8%/yr | 10.0% | 0.537 |
| Waupaca County, WI | 51,567 | $73,318 | 4.2%/yr | 2.8% | 0.476 |
| Outagamie County, WI | 192,703 | $86,693 | 4.8%/yr | 2.7% | 0.485 |
| Langlade County, WI | 19,490 | $56,929 | 3.4%/yr | 3.5% | 0.496 |
| Oconto County, WI | 39,589 | $75,060 | 4.2%/yr | 2.0% | 0.474 |
Conclusion
Considering all these factors, Shawano County, Wisconsin has an overall wealth index grade of C, making it about on par with Wisconsin, and about on par with the country as a whole.
Frequently Asked Questions
Common questions about income and wealth in Shawano County, Wisconsin.
How Rich Is Shawano County, Wisconsin?
Shawano County has a wealth index grade of C. The wealth index grades areas from A+ (best) to F- by combining income levels, employment rates, and income inequality; a C grade means residents are close to the U.S. average. The median household income is $67,359, about 13% lower than the Wisconsin average of $77,698.
Are incomes growing in Shawano County, Wisconsin?
Between 2009 and 2024, the median household income in Shawano County, Wisconsin rose 48%, from $45,398 to $67,359. Over the same years, income here lagged behind Wisconsin as a whole: +48% against +50%.
What was the median household income in Shawano County in 2023?
In 2023, the median household income in Shawano County, Wisconsin was $66,730, up 3% from $64,593 in 2022. The Wisconsin median that year was $75,781.
What was the median household income in Shawano County in 2020?
In 2020, the median household income in Shawano County, Wisconsin was $57,501. By 2024 it had risen 17% to $67,359.
What is the Gini coefficient in Shawano County, Wisconsin?
The Gini coefficient in Shawano County is 0.478. It measures income inequality on a scale from 0 (everyone earns the same) to 1 (one household earns everything). That is lower than the US average of 0.552, so income is distributed more equally than in the country overall.
How has the income gap between men and women changed in Shawano County, Wisconsin?
Since 2009, the income gap between men and women in Shawano County, Wisconsin has narrowed from about 28% to 21% in 2024. In dollar terms, the gap has widened by $1,336 since 2009.
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