De Pere, Wisconsin Demographics
Population trends, housing costs, income, commuting, and health, all on one page.
De Pere, WI Population Density Map and Area Scores
Area Score
Health, income and education, each graded from F to A+. Explore interactive maps for deeper analysis.
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A
Health Above average
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B
Income Around average
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B
Education Around average
Source: Map AI Methodology
Population
| Metric | De Pere | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Population | 20,313 | 5,910,864 | 337,468,954 |
| Population density (per sq mi) | 1590.1 | 90.2 | 86.4 |
| Population growth (%/yr) | 0.80% | 0.34% | 0.59% |
| Median age | 37.2 | 40.4 | 37.3 |
| Households | 7,904 | 2,477,189 | 130,235,071 |
Population in De Pere grew by 8.2% from 2009 to 2024, reaching 20,313 in 2024.
Population Growth 2009–2024
Race & Ethnicity
Age & Sex
The largest generation in De Pere is Gen Z, aged 13–28, at 28.3% of residents. That is 6.9 points above Wisconsin as a whole.
- Gen Z 13–28 5,748 28.3% +6.9 pts
- Millennials 29–44 3,958 19.5% -1.3 pts
- Gen X 45–60 3,781 18.6% -2.1 pts
- Boomers 61–79 2,961 14.6% -3.3 pts
Residents by birth cohort, from the 2025 age distribution. The right-hand figure is how far each cohort's share sits above or below Wisconsin, in percentage points. Children younger than Gen Z and the generations before the Boomers are counted in the population but not shown here, so these shares do not add up to 100%.
Male and female share
Women are 53.6% of the people living in De Pere and men 46.4%.
- Women 53.6% Wisconsin 50.0%
- Men 46.4% Wisconsin 50.0%
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Economy
De Pere has a the economy index of B, which means it is quite prosperous.
| Metric | De Pere | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Median household income | $84,673 | $77,698 | $80,455 |
| Income growth (%/yr) | 3.96% | 4.41% | 4.80% |
| Unemployment rate | 2.1% | 3.2% | 5.2% |
The median household income in De Pere is about 9% higher than in Wisconsin.
Housing
| Metric | De Pere | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Median home price | $97,356 | $170,479 | $248,835 |
| Median rent | $1,074 | $1,087 | $1,407 |
| Homeownership rate | 66.7% | 67.8% | 65.2% |
The median home price in De Pere is about 7.6 years' worth of rent — buying at the median price costs roughly as much as paying the median rent of $1,074 per month for that long.
Commute Time & Mobility
Commuters in De Pere spend about 32 minutes on the road round trip each working day. Over a typical 250-day work year, that adds up to roughly 134 hours, about 5.6 full days, spent commuting.
| Metric | De Pere | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| One-way commute (min) | 16.1 | 18.8 | 22.4 |
| Round-trip commute (min) | 32.3 | 37.5 | 44.8 |
| Yearly time spent (hours) | 134 | 156 | 187 |
| Estimated yearly cost | $4,167 | $4,846 | $5,790 |
| Work from home | 12.3% | 13.1% | 15.0% |
| Highway traffic (vehicles/day) | 18,598 | 6,703 | 8,813 |
| Local road traffic (vehicles/day) | 2,495 | 811 | 1,355 |
The average commute time in De Pere is 16 minutes, shorter than the 19 minutes in Wisconsin.
Estimated yearly cost applies a single national wage rule of thumb (U.S. Bureau of Labor Statistics average hourly earnings), not a measurement of wages in this area. Traffic volume figures come from proprietary Ticon and TrafficZoom data.
Education & Households
De Pere has a education index of B, which means it is quite educated.
| Metric | De Pere | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Bachelor's degree or higher | 32.2% | 29.7% | 31.6% |
| Average household size | 2.29 | 2.33 | 2.53 |
Health
De Pere has a health index of A, which means it is very healthy.
| Metric | De Pere | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Life expectancy (years) | 80.0 | 79.6 | 78.3 |
| Self-rated poor health | 9.3% | 13.2% | 16.3% |
| Smokers | 14.4% | 18.5% | 19.0% |
Frequently Asked Questions
Common questions about De Pere, Wisconsin.
What is the population of De Pere, Wisconsin?
About 20,313 people live in De Pere, Wisconsin, in 7,904 households of 2.3 people on average. The median age is 37.2, close to the U.S. median of 37.3.
How densely populated is De Pere, Wisconsin?
Averaged over its land area, De Pere, Wisconsin has 1,590 people per square mile, a density typical of urban and suburban areas. That is about 18 times the U.S. average of 86.
Is De Pere, Wisconsin an affordable place to live?
The median home costs 1.1 times the median household income ($97,356 against $84,673), compared with 3.1 times nationally. That is within the traditional rule of thumb of about 3 times income. Median rent of $1,074 a month takes about 15% of the median household's income, below the 30% level at which HUD considers renters cost-burdened.
How strong is the job market in De Pere, Wisconsin?
Unemployment in De Pere, Wisconsin is only 2.1%, well below the U.S. rate of 5.2%, a sign of a tight labor market where employers compete for workers.
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