Appleton, Wisconsin Housing Market Prices
Appleton Home Prices and Rent at a Glance
The median home price (often called the average home price), rent costs, affordability metrics, and housing stock characteristics for this housing market.
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Median home price 16% below the Wisconsin median$142,497
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Median rent 6% below the Wisconsin median$1,018
Housing Market Overview
| Metric | Appleton | Wisconsin Avg | US Average |
|---|---|---|---|
| Median Home Price | $142,497 | $170,479 | $248,835 |
| Price Trend (Annual %) | 9.4% | 4.2% | 7.5% |
| Median Gross Rent | $1,018 | $1,087 | $1,407 |
| Rent Trend (Annual %) | 4.9% | 4.1% | 5.1% |
| Household Income Trend (Annual %) | — | — | — |
The median home price in Appleton is about 16% lower than in Wisconsin. Rent is about 6% lower than the Wisconsin average.
Median Home and Rent Price Trends
Median Home Prices, 2015-2024
Median Rent Prices, 2015-2024
Both home prices and rent are rising in Appleton, up about 9.4% and 4.9% a year respectively. Home prices are changing faster.
Median rent in Appleton rose about 51.9% between 2015 and 2024, from $670 to $1,018. Over the same span, rent in Wisconsin rose about 40.2%.
Affordability
On average, housing unit costs 1.8 yearly household incomes in Appleton.
Buying the median-priced home in Appleton costs roughly 11.7 years of rent at the median monthly rate. That is a relatively low price-to-rent ratio, which tends to favor buying over renting in Appleton. The price-to-rent ratio in Wisconsin is about 13.1.
| Metric | Appleton | Wisconsin Avg | US Average |
|---|---|---|---|
| Median Home Price | $142,497 | $170,479 | $248,835 |
| Median Household Income | $77,857 | $77,698 | $80,455 |
| Price-to-Income Ratio | 1.8 | 2.2 | 3.1 |
Home Prices vs Income Over Time
Between 2015 and 2024, the median home price in Appleton rose about 51.4%, while median household income rose about 45.7% between 2009 and 2025 — the home price grew faster than income.
Income Growth vs Housing Cost Growth (Year-over-Year %)
Compare income and housing cost trends.
Occupancy & Tenure
| Metric | Appleton | Wisconsin Avg | US Average |
|---|---|---|---|
| Homeownership Rate | 64.0% | 60.5% | 58.5% |
| Rental Rate | 31.9% | 28.7% | 31.2% |
| Vacancy Rate | 4.1% | 10.8% | 10.2% |
| Median Tenure (years) | 13.0 | 16.0 | 15.0 |
| Median Year Moved In | 2013 | 2010 | 2011 |
Appleton has a homeownership rate of 64.0%, higher than the Wisconsin average of 60.5%. Its housing vacancy rate is 4.1%, compared with 10.8% in Wisconsin.
Housing Stock
| Metric | Appleton | Wisconsin Avg | US Average |
|---|---|---|---|
| Average Household Size | 2.31 people | 2.33 people | 2.53 people |
| Median Structure Built Year | 1968 | 1974 | 1978 |
| Median Number of Rooms | 5.7 | 5.6 | 5.5 |
The typical housing unit in Appleton was built around 1968. On average, 2.3 people live in a home with about 5.7 rooms, staying for about 13.0 years on average.
Frequently Asked Questions
Common questions about the housing market in Appleton, Wisconsin.
What is the median home price in Appleton, Wisconsin?
The median home price in Appleton, Wisconsin is $142,497, lower than the Wisconsin average of $170,479.
What is the average home price in Appleton, Wisconsin?
The typical home price in Appleton, Wisconsin, reported as the median sale price, is $142,497. The median is used instead of a mathematical average because it is not skewed by a small number of very expensive or very cheap homes, so it better reflects what a typical buyer pays.
What is the median rent in Appleton, Wisconsin?
The median gross rent in Appleton, Wisconsin is $1,018 per month, lower than the Wisconsin average of $1,087.
What was the median gross rent in Appleton in 2020?
In 2020, the median gross rent in Appleton, Wisconsin was $790 per month.
What is the price-to-rent ratio in Appleton, Wisconsin?
The price-to-rent ratio in Appleton, Wisconsin is about 11.7, meaning it would take roughly 11.7 years of rent payments at the median rent to equal the median home price. That is a relatively low price-to-rent ratio, which tends to favor buying over renting in Appleton.
Are home prices or rent rising faster in Appleton, Wisconsin?
Both home prices and rent are rising in Appleton, up about 9.4% and 4.9% a year respectively. Home prices are changing faster.
What is the homeownership rate in Appleton, Wisconsin?
64.0% of households in Appleton, Wisconsin own their home, higher than the Wisconsin average of 60.5%.
What is the vacancy rate in Appleton, Wisconsin?
The housing vacancy rate in Appleton, Wisconsin is 4.1%, lower than the Wisconsin average of 10.8%.
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