Chippewa County, Wisconsin Demographics
Population trends, housing costs, income, commuting, and health, all on one page.
Chippewa County, WI Population Density Map and Area Scores
Area Score
Health, income and education, each graded from F to A+. Explore interactive maps for deeper analysis.
-
B
Health Around average
-
B
Income Around average
-
D
Education Well below average
Source: Map AI Methodology
Population: density and quick facts
| Metric | Chippewa County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Population | 66,799 | 5,910,864 | 337,468,954 |
| Population density (per sq mi) | 64.2 | 90.2 | 86.4 |
| Population growth (%/yr) | 0.67% | 0.34% | 0.59% |
| Median age | 43.1 | 40.4 | 37.3 |
| Households | 27,139 | 2,477,189 | 130,235,071 |
Population in Chippewa County grew by 11.6% from 2009 to 2024, reaching 66,799 in 2024.
Population Growth 2009–2024
Race & Ethnicity
Age & Sex
The largest generation in Chippewa County is Millennials, aged 29–44, at 20.9% of residents. That is 0.1 points above Wisconsin as a whole.
- Gen Z 13–28 12,751 19.1% -2.3 pts
- Millennials 29–44 13,981 20.9% +0.1 pts
- Gen X 45–60 13,961 20.9% +0.2 pts
- Boomers 61–79 12,691 19.0% +1.2 pts
Residents by birth cohort, from the 2025 age distribution. The right-hand figure is how far each cohort's share sits above or below Wisconsin, in percentage points. Children younger than Gen Z and the generations before the Boomers are counted in the population but not shown here, so these shares do not add up to 100%.
Male and female share
Women are 48.1% of the people living in Chippewa County and men 51.9%.
- Women 48.1% Wisconsin 50.0%
- Men 51.9% Wisconsin 50.0%
How many residents match a customer profile?
Residents matching this profile
100% of everyone living in Chippewa County
Pick an age range and a women/men split and the figure above answers with how many residents that profile reaches.
Economy
Chippewa County has a the economy index of B, which means it is quite prosperous.
| Metric | Chippewa County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Median household income | $74,640 | $77,698 | $80,455 |
| Income growth (%/yr) | 4.40% | 4.41% | 4.80% |
| Unemployment rate | 3.1% | 3.2% | 5.2% |
The median household income in Chippewa County is about 4% lower than in Wisconsin.
Housing
| Metric | Chippewa County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Median home price | $19,556 | $170,479 | $248,835 |
| Median rent | $963 | $1,087 | $1,407 |
| Homeownership rate | 74.2% | 67.8% | 65.2% |
The median home price in Chippewa County is about 1.7 years' worth of rent — buying at the median price costs roughly as much as paying the median rent of $963 per month for that long.
Commute Time & Mobility
Commuters in Chippewa County spend about 40 minutes on the road round trip each working day. Over a typical 250-day work year, that adds up to roughly 169 hours, about 7.0 full days, spent commuting.
| Metric | Chippewa County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| One-way commute (min) | 20.2 | 18.8 | 22.4 |
| Round-trip commute (min) | 40.5 | 37.5 | 44.8 |
| Yearly time spent (hours) | 169 | 156 | 187 |
| Estimated yearly cost | $5,228 | $4,846 | $5,790 |
| Work from home | 11.7% | 13.1% | 15.0% |
| Highway traffic (vehicles/day) | 5,523 | 6,703 | 8,813 |
| Local road traffic (vehicles/day) | 555 | 811 | 1,355 |
Fastest commutes among counties in
Wisconsin:
Ashland County (12.8 min), Door County (13.6 min), Eau Claire County (15.3 min).
Slowest:
Oconto County (26.4 min), St. Croix County (25.3 min), Waushara County (23.9 min).
The average commute time in Chippewa County is 20 minutes, longer than the 19 minutes in Wisconsin.
Estimated yearly cost applies a single national wage rule of thumb (U.S. Bureau of Labor Statistics average hourly earnings), not a measurement of wages in this area. Traffic volume figures come from proprietary Ticon and TrafficZoom data.
Education & Households
Chippewa County has a education index of D, which means it is barely educated.
| Metric | Chippewa County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Bachelor's degree or higher | 21.7% | 29.7% | 31.6% |
| Average household size | 2.36 | 2.33 | 2.53 |
Highest education index among counties in
Wisconsin:
Dane County (0.4), Ozaukee County (0.4), Waukesha County (0.4).
Lowest:
Clark County (0.2), Adams County (0.2), Juneau County (0.2).
Health
Chippewa County has a health index of B, which means it is quite healthy.
| Metric | Chippewa County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Life expectancy (years) | 80.0 | 79.6 | 78.3 |
| Self-rated poor health | 12.3% | 13.2% | 16.3% |
| Smokers | 18.6% | 18.5% | 19.0% |
Highest health index among counties in
Wisconsin:
Dane County (0.8), Waukesha County (0.8), Ozaukee County (0.8).
Lowest:
Menominee County (0.8), Clark County (0.8), Forest County (0.8).
Chippewa County, WI Compared With Nearby Counties
Chippewa County, WI is the 2nd largest of the 5 counties compared here, 66,799 residents against a local median of 46,162. The measure that sets Chippewa County, WI apart most is median home price: $19,556, 81% below the local median of $101,345.
Commute tells the same story from another angle: 20.2 min against a local median of 17.1 min, 18% above it. The one measure here that carries a verdict is commute, and at 18% above the local median it puts Chippewa County, WI at the weaker end of the local range. The counties themselves spread $70,301 on median home price, so Chippewa County, WI sits at one end of an already wide local range rather than apart from it. Chippewa County, WI has the 5th highest median home price of the 5 areas compared here.
| Area | Population | Median household income | Median home price | Commute |
|---|---|---|---|---|
| Chippewa County, WI | 66,799 | $74,640 #2/5 | $19,556 #5/5 | 20.2 min #5/5 |
| Eau Claire County, WI | 107,100 | $74,505 | $108,335 | 15.3 min |
| Dunn County, WI | 45,527 | $74,793 | $94,354 | 18.4 min |
| Barron County, WI | 46,797 | $66,990 | $59,553 | 16.3 min |
| Clark County, WI | 34,738 | $68,224 | $129,853 | 18.0 min |
Frequently Asked Questions
Common questions about Chippewa County, Wisconsin.
How big is Chippewa County, Wisconsin by population?
About 66,799 people live in Chippewa County, Wisconsin, in 27,139 households of 2.4 people on average. The median age is 43.1, so residents are older than the U.S. median of 37.3 by about 6 years.
How densely populated is Chippewa County, Wisconsin?
Averaged over its land area, Chippewa County, Wisconsin has 64 people per square mile, a density typical of rural areas. That is close to the U.S. average of 86.
How affordable is housing in Chippewa County, Wisconsin?
The median home costs 0.3 times the median household income ($19,556 against $74,640), compared with 3.1 times nationally. That is within the traditional rule of thumb of about 3 times income. Median rent of $963 a month takes about 15% of the median household's income, below the 30% level at which HUD considers renters cost-burdened.
Is unemployment high in Chippewa County, Wisconsin?
Unemployment in Chippewa County, Wisconsin is only 3.1%, well below the U.S. rate of 5.2%, a sign of a tight labor market where employers compete for workers.
How common is a college degree in Chippewa County, Wisconsin?
21.7% of adults in Chippewa County, Wisconsin hold a bachelor's degree or higher (about 1 in 5), well below the U.S. share of 31.6%.
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