Oneida County, Wisconsin Demographics
Population trends, housing costs, income, commuting, and health, all on one page.
Oneida County, WI Population Density Map and Area Scores
Area Score
Health, income and education, each graded from F to A+. Explore interactive maps for deeper analysis.
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B
Health Around average
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B
Income Around averageWealthier than 70% of counties in Wisconsin
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C
Education Below averageBetter educated than 80% of counties in Wisconsin
Source: Map AI Methodology
Population: density and quick facts
| Metric | Oneida County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Population | 38,164 | 5,910,864 | 337,468,954 |
| Population density (per sq mi) | 30.9 | 90.2 | 86.4 |
| Population growth (%/yr) | 0.89% | 0.34% | 0.59% |
| Median age | 50.1 | 40.4 | 37.3 |
| Households | 17,492 | 2,477,189 | 130,235,071 |
Population in Oneida County grew by 5.2% from 2009 to 2024, reaching 38,164 in 2024.
Population Growth 2009–2024
Race & Ethnicity
Age & Sex
The largest generation in Oneida County is Boomers, aged 61–79, at 27.2% of residents. That is 9.4 points above Wisconsin as a whole.
- Gen Z 13–28 5,979 15.7% -5.7 pts
- Millennials 29–44 6,117 16.0% -4.8 pts
- Gen X 45–60 8,956 23.5% +2.7 pts
- Boomers 61–79 10,383 27.2% +9.4 pts
Residents by birth cohort, from the 2025 age distribution. The right-hand figure is how far each cohort's share sits above or below Wisconsin, in percentage points. Children younger than Gen Z and the generations before the Boomers are counted in the population but not shown here, so these shares do not add up to 100%.
Male and female share
Women are 49.6% of the people living in Oneida County and men 50.4%.
- Women 49.6% Wisconsin 50.0%
- Men 50.4% Wisconsin 50.0%
How many residents match a customer profile?
Residents matching this profile
100% of everyone living in Oneida County
Pick an age range and a women/men split and the figure above answers with how many residents that profile reaches.
Economy
Oneida County has a the economy index of B, which means it is quite prosperous.
| Metric | Oneida County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Median household income | $68,781 | $77,698 | $80,455 |
| Income growth (%/yr) | 4.16% | 4.41% | 4.80% |
| Unemployment rate | 2.0% | 3.2% | 5.2% |
The median household income in Oneida County is about 11% lower than in Wisconsin.
Housing
| Metric | Oneida County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Median home price | $258,637 | $170,479 | $248,835 |
| Median rent | $884 | $1,087 | $1,407 |
| Homeownership rate | 82.3% | 67.8% | 65.2% |
The median home price in Oneida County is about 24.4 years' worth of rent — buying at the median price costs roughly as much as paying the median rent of $884 per month for that long.
Commute Time & Mobility
Commuters in Oneida County spend about 32 minutes on the road round trip each working day. Over a typical 250-day work year, that adds up to roughly 133 hours, about 5.5 full days, spent commuting.
| Metric | Oneida County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| One-way commute (min) | 16.0 | 18.8 | 22.4 |
| Round-trip commute (min) | 31.9 | 37.5 | 44.8 |
| Yearly time spent (hours) | 133 | 156 | 187 |
| Estimated yearly cost | $4,122 | $4,846 | $5,790 |
| Work from home | 10.5% | 13.1% | 15.0% |
| Highway traffic (vehicles/day) | 3,925 | 6,703 | 8,813 |
| Local road traffic (vehicles/day) | 483 | 811 | 1,355 |
Fastest commutes among counties in
Wisconsin:
Ashland County (12.8 min), Door County (13.6 min), Eau Claire County (15.3 min).
Slowest:
Oconto County (26.4 min), St. Croix County (25.3 min), Waushara County (23.9 min).
The average commute time in Oneida County is 16 minutes, shorter than the 19 minutes in Wisconsin.
Estimated yearly cost applies a single national wage rule of thumb (U.S. Bureau of Labor Statistics average hourly earnings), not a measurement of wages in this area. Traffic volume figures come from proprietary Ticon and TrafficZoom data.
Education & Households
Oneida County has a education index of C, which means it is somewhat educated.
| Metric | Oneida County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Bachelor's degree or higher | 26.0% | 29.7% | 31.6% |
| Average household size | 2.15 | 2.33 | 2.53 |
Highest education index among counties in
Wisconsin:
Dane County (0.4), Ozaukee County (0.4), Waukesha County (0.4).
Lowest:
Clark County (0.2), Adams County (0.2), Juneau County (0.2).
Health
Oneida County has a health index of B, which means it is quite healthy.
| Metric | Oneida County | Wisconsin Avg | U.S. Average |
|---|---|---|---|
| Life expectancy (years) | 78.7 | 79.6 | 78.3 |
| Self-rated poor health | 12.4% | 13.2% | 16.3% |
| Smokers | 16.1% | 18.5% | 19.0% |
Highest health index among counties in
Wisconsin:
Dane County (0.8), Waukesha County (0.8), Ozaukee County (0.8).
Lowest:
Menominee County (0.8), Clark County (0.8), Forest County (0.8).
Oneida County, WI Compared With Nearby Counties
How Oneida County, WI compares with the 2 counties closest to it.
| Area | Population | Median household income | Median home price | Commute |
|---|---|---|---|---|
| Oneida County, WI | 38,164 | $68,781 #2/3 | $258,637 #1/3 | 16.0 min #1/3 |
| Vilas County, WI | 23,647 | $68,038 | $215,000 | 16.2 min |
| Lincoln County, WI | 28,426 | $70,061 | $245,833 | 18.8 min |
Frequently Asked Questions
Common questions about Oneida County, Wisconsin.
What is the population of Oneida County, Wisconsin?
About 38,164 people live in Oneida County, Wisconsin, in 17,492 households of 2.1 people on average. The median age is 50.1, so residents are older than the U.S. median of 37.3 by about 13 years.
Is Oneida County, Wisconsin mostly urban or rural?
Averaged over its land area, Oneida County, Wisconsin has 31 people per square mile, a density typical of rural areas. That is about 36% of the U.S. average of 86.
Is Oneida County, Wisconsin an affordable place to live?
The median home costs 3.8 times the median household income ($258,637 against $68,781), compared with 3.1 times nationally. A ratio of about 3 is traditionally considered affordable. Median rent of $884 a month takes about 15% of the median household's income, below the 30% level at which HUD considers renters cost-burdened.
How strong is the job market in Oneida County, Wisconsin?
Unemployment in Oneida County, Wisconsin is only 2.0%, well below the U.S. rate of 5.2%, a sign of a tight labor market where employers compete for workers.
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