Urbana, Illinois Demographics
Population trends, housing costs, income, commuting, and health, all on one page.
Urbana, IL Population Density Map and Area Scores
Area Score
Health, income and education, each graded from F to A+. Explore interactive maps for deeper analysis.
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A
Health Above average
-
D
Income Well below average
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A+
Education Top grade
Source: Map AI Methodology
Population
| Metric | Urbana | Illinois Avg | U.S. Average |
|---|---|---|---|
| Population | 31,638 | 12,692,444 | 337,468,954 |
| Population density (per sq mi) | 2655.3 | 219.1 | 86.4 |
| Population growth (%/yr) | 0.98% | -0.16% | 0.59% |
| Median age | 27.1 | 37.4 | 37.3 |
| Households | 13,641 | 5,035,584 | 130,235,071 |
Population in Urbana grew by 31.0% from 2009 to 2024, reaching 31,638 in 2024.
Population Growth 2009–2024
Race & Ethnicity
Age & Sex
The largest generation in Urbana is Gen Z, aged 13–28, at 49.9% of residents. That is 28.7 points above Illinois as a whole.
- Gen Z 13–28 15,788 49.9% +28.7 pts
- Millennials 29–44 5,284 16.7% -5.2 pts
- Gen X 45–60 3,741 11.8% -8.6 pts
- Boomers 61–79 3,214 10.2% -6.8 pts
Residents by birth cohort, from the 2025 age distribution. The right-hand figure is how far each cohort's share sits above or below Illinois, in percentage points. Children younger than Gen Z and the generations before the Boomers are counted in the population but not shown here, so these shares do not add up to 100%.
Male and female share
Women are 49.7% of the people living in Urbana and men 50.3%.
- Women 49.7% Illinois 50.6%
- Men 50.3% Illinois 49.4%
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Economy
Urbana has a the economy index of D, which means it is barely prosperous.
| Metric | Urbana | Illinois Avg | U.S. Average |
|---|---|---|---|
| Median household income | $43,587 | $84,042 | $80,455 |
| Income growth (%/yr) | 4.09% | 4.46% | 4.80% |
| Unemployment rate | 5.1% | 5.8% | 5.2% |
The median household income in Urbana is about 48% lower than in Illinois.
Housing
| Metric | Urbana | Illinois Avg | U.S. Average |
|---|---|---|---|
| Median home price | $76,801 | $149,936 | $248,835 |
| Median rent | $982 | $1,274 | $1,407 |
| Homeownership rate | 39.3% | 67.1% | 65.2% |
The median home price in Urbana is about 6.5 years' worth of rent — buying at the median price costs roughly as much as paying the median rent of $982 per month for that long.
Commute Time & Mobility
Commuters in Urbana spend about 26 minutes on the road round trip each working day. Over a typical 250-day work year, that adds up to roughly 109 hours, about 4.6 full days, spent commuting.
| Metric | Urbana | Illinois Avg | U.S. Average |
|---|---|---|---|
| One-way commute (min) | 13.1 | 23.6 | 22.4 |
| Round-trip commute (min) | 26.3 | 47.3 | 44.8 |
| Yearly time spent (hours) | 109 | 197 | 187 |
| Estimated yearly cost | $3,394 | $6,104 | $5,790 |
| Work from home | 17.3% | 15.9% | 15.0% |
| Highway traffic (vehicles/day) | 11,698 | 7,977 | 8,813 |
| Local road traffic (vehicles/day) | 1,852 | 1,547 | 1,355 |
The average commute time in Urbana is 13 minutes, shorter than the 24 minutes in Illinois.
Estimated yearly cost applies a single national wage rule of thumb (U.S. Bureau of Labor Statistics average hourly earnings), not a measurement of wages in this area. Traffic volume figures come from proprietary Ticon and TrafficZoom data.
Education & Households
Urbana has a education index of A+, which means it is exceptionally educated.
| Metric | Urbana | Illinois Avg | U.S. Average |
|---|---|---|---|
| Bachelor's degree or higher | 42.1% | 34.1% | 31.6% |
| Average household size | 2.03 | 2.46 | 2.53 |
Health
Urbana has a health index of A, which means it is very healthy.
| Metric | Urbana | Illinois Avg | U.S. Average |
|---|---|---|---|
| Life expectancy (years) | 80.2 | 77.9 | 78.3 |
| Self-rated poor health | 12.4% | 15.6% | 16.3% |
| Smokers | 14.2% | 19.2% | 19.0% |
Urbana, IL Compared With Nearby Cities
How Urbana, IL compares with the 1 cities closest to it.
| Area | Population | Median household income | Median home price | Commute |
|---|---|---|---|---|
| Urbana, IL | 31,638 | $43,587 #2/2 | $76,801 #2/2 | 13.1 min #1/2 |
| Champaign, IL | 75,194 | $50,978 | $132,523 | 13.4 min |
Frequently Asked Questions
Common questions about Urbana, Illinois.
How big is Urbana, Illinois by population?
About 31,638 people live in Urbana, Illinois, in 13,641 households of 2.0 people on average. The median age is 27.1, so residents are younger than the U.S. median of 37.3 by about 10 years.
Is Urbana, Illinois mostly urban or rural?
Averaged over its land area, Urbana, Illinois has 2,655 people per square mile, a density typical of urban and suburban areas. That is about 31 times the U.S. average of 86.
Can a typical household afford a home in Urbana, Illinois?
The median home costs 1.8 times the median household income ($76,801 against $43,587), compared with 3.1 times nationally. That is within the traditional rule of thumb of about 3 times income. Median rent of $982 a month takes about 27% of the median household's income, below the 30% level at which HUD considers renters cost-burdened.
What share of adults in Urbana, Illinois have a college degree?
42.1% of adults in Urbana, Illinois hold a bachelor's degree or higher (about 1 in 2), well above the U.S. share of 31.6%.
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