Pacifica, California Demographics
Population trends, housing costs, income, commuting, and health, all on one page.
Pacifica, CA Population Density Map and Area Scores
Area Score
Health, income and education, each graded from F to A+. Explore interactive maps for deeper analysis.
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A+
Health Top grade
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A+
Income Top grade
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A
Education Above average
Source: Map AI Methodology
Population
| Metric | Pacifica | California Avg | U.S. Average |
|---|---|---|---|
| Population | 27,360 | 39,245,658 | 337,468,954 |
| Population density (per sq mi) | 2172.8 | 239.4 | 86.4 |
| Population growth (%/yr) | -0.52% | 0.19% | 0.59% |
| Median age | 43.1 | 35.5 | 37.3 |
| Households | 10,139 | 13,531,619 | 130,235,071 |
Population in Pacifica grew by 0.8% from 2009 to 2024, reaching 27,360 in 2024.
Population Growth 2009–2024
Race & Ethnicity
Age & Sex
The largest generation in Pacifica is Gen X, aged 45–60, at 24.5% of residents. That is 4.7 points above California as a whole.
- Gen Z 13–28 4,965 18.1% -3.6 pts
- Millennials 29–44 6,041 22.1% -1.6 pts
- Gen X 45–60 6,717 24.5% +4.7 pts
- Boomers 61–79 5,087 18.6% +3.3 pts
Residents by birth cohort, from the 2025 age distribution. The right-hand figure is how far each cohort's share sits above or below California, in percentage points. Children younger than Gen Z and the generations before the Boomers are counted in the population but not shown here, so these shares do not add up to 100%.
Male and female share
Women are 50.0% of the people living in Pacifica and men 50.0%.
- Women 50.0% California 49.9%
- Men 50.0% California 50.1%
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Residents matching this profile
100% of everyone living in Pacifica
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Economy
Pacifica has a the economy index of A+, which means it is exceptionally prosperous.
| Metric | Pacifica | California Avg | U.S. Average |
|---|---|---|---|
| Median household income | $154,936 | $99,161 | $80,455 |
| Income growth (%/yr) | 5.17% | 5.57% | 4.80% |
| Unemployment rate | 4.3% | 6.6% | 5.2% |
The median household income in Pacifica is about 56% higher than in California.
Housing
| Metric | Pacifica | California Avg | U.S. Average |
|---|---|---|---|
| Median home price | $1,288,422 | $650,794 | $248,835 |
| Median rent | $3,049 | $2,036 | $1,407 |
| Homeownership rate | 65.5% | 55.9% | 65.2% |
The median home price in Pacifica is about 35.2 years' worth of rent — buying at the median price costs roughly as much as paying the median rent of $3,049 per month for that long.
Commute Time & Mobility
Commuters in Pacifica spend about 54 minutes on the road round trip each working day. Over a typical 250-day work year, that adds up to roughly 223 hours, about 9.3 full days, spent commuting.
| Metric | Pacifica | California Avg | U.S. Average |
|---|---|---|---|
| One-way commute (min) | 26.8 | 23.5 | 22.4 |
| Round-trip commute (min) | 53.6 | 47.0 | 44.8 |
| Yearly time spent (hours) | 223 | 196 | 187 |
| Estimated yearly cost | $6,927 | $6,065 | $5,790 |
| Work from home | 24.0% | 17.2% | 15.0% |
| Highway traffic (vehicles/day) | 19,853 | 16,509 | 8,813 |
| Local road traffic (vehicles/day) | 3,334 | 2,449 | 1,355 |
The average commute time in Pacifica is 27 minutes, longer than the 23 minutes in California.
Estimated yearly cost applies a single national wage rule of thumb (U.S. Bureau of Labor Statistics average hourly earnings), not a measurement of wages in this area. Traffic volume figures come from proprietary Ticon and TrafficZoom data.
Education & Households
Pacifica has a education index of A, which means it is very educated.
| Metric | Pacifica | California Avg | U.S. Average |
|---|---|---|---|
| Bachelor's degree or higher | 44.8% | 33.0% | 31.6% |
| Average household size | 2.61 | 2.84 | 2.53 |
Health
Pacifica has a health index of A+, which means it is exceptionally healthy.
| Metric | Pacifica | California Avg | U.S. Average |
|---|---|---|---|
| Life expectancy (years) | 81.2 | 79.6 | 78.3 |
| Self-rated poor health | 10.0% | 16.4% | 16.3% |
| Smokers | 9.4% | 13.9% | 19.0% |
Pacifica, CA Compared With Nearby Cities
Pacifica, CA is the 3rd largest of the 4 cities compared here, 27,360 residents against a local median of 39,357. There is no headline here. Every measure below sits within 15% of the median across the nearest cities, which makes Pacifica, CA an unremarkable member of its own neighbourhood rather than an outlier in it.
The largest of those small differences is median household income, 12% above the local median at $154,936 against $138,567. Pacifica, CA has the 2nd highest median household income of the 4 areas compared here.
| Area | Population | Median household income | Median home price | Commute |
|---|---|---|---|---|
| Pacifica, CA | 27,360 | $154,936 #2/4 | $1,288,422 #3/4 | 26.8 min #3/4 |
| San Bruno, CA | 39,357 | $138,567 | $2,219,069 | 21.7 min |
| Daly City, CA | 89,440 | $123,180 | $1,079,827 | 25.2 min |
| Millbrae, CA | 22,069 | $163,773 | $1,327,183 | 27.2 min |
Frequently Asked Questions
Common questions about Pacifica, California.
How many people live in Pacifica, California?
About 27,360 people live in Pacifica, California, in 10,139 households of 2.6 people on average. The median age is 43.1, so residents are older than the U.S. median of 37.3 by about 6 years.
How densely populated is Pacifica, California?
Averaged over its land area, Pacifica, California has 2,173 people per square mile, a density typical of urban and suburban areas. That is about 25 times the U.S. average of 86.
Is Pacifica, California an affordable place to live?
The median home costs 8.3 times the median household income ($1,288,422 against $154,936), compared with 3.1 times nationally. A ratio of about 3 is traditionally considered affordable. Median rent of $3,049 a month takes about 24% of the median household's income, below the 30% level at which HUD considers renters cost-burdened.
How educated are people in Pacifica, California?
44.8% of adults in Pacifica, California hold a bachelor's degree or higher (about 1 in 2), well above the U.S. share of 31.6%.
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